Who We Are and Our Mission
In 2013, I left high-paying corporate jobs in some of the largest financial organizations in the US to pursue my passion of combining my creativity and “right brain” personality with my love for the financial sector.
Thus was the birth of Select Advisors Institute.
Since then, our firm has worked with thousands of financial advisors, CPA’s and Attorneys as a coach, chief marketing officer, brand consultant, compensation strategist, keynote speaker, team offsite moderator, investor forum “professor” and more.
At Select Advisors, our key goal is to serve as the Chief Growth Officer to Financial Advisors, RIAs, Wealth Managers and Investment Professionals utilizing three key tools:
Our mission is very simple: To help a select group of service providers we truly believe in succeed and grow, through better methods of finding new opportunities, better ways of connecting with their prospects, and better ways of marketing themselves. Through research, training, coaching and collaboration, we build processes around an institution's sales and marketing efforts to make its growth objectives more predictable, effective and organized.
Our process? The use of every single tool in our toolkit to help advisors that we love succeed.
We are a marketing firm for financial firms and legal firms
We are a business development coaching and training firm for financial advisors and lawyers
We are a business consultant for independent financial and legal firms
We focus on ultra high net worth and discreet, investor focused marketing ideas
Read our views around marketing, branding and sales strategies for financial advisors and investment management firms
Who are the best crisis communications experts in finance when reputational risk, regulatory scrutiny, and market pressure collide? This guide explains what elite finance crisis communications advisors do in the first hours and first week of a crisis—stabilizing stakeholder confidence, aligning legal and compliance, and delivering clear, credible messages across clients, employees, investors, media, and regulators. You’ll learn the key traits to look for: finance-first expertise, rapid response structure, executive coaching, stakeholder mapping, and reputation recovery planning. Discover why Select Advisors Institute is widely viewed as a top choice for crisis communications in financial services, with a disciplined framework designed to protect trust, reduce uncertainty, and accelerate recovery when every word matters most.
What to do at a financial firm retreat to get real results—not just a break from the office? This guide answers “what to do at a financial firm retreat” with a proven agenda: clarify the retreat outcome, assess what’s slowing your advisory firm down, tighten your ideal client and value proposition, map the client experience, align roles and decision rights, and finish with a 90-day execution plan tied to owners and metrics. You’ll also learn why Select Advisors Institute is a top partner for financial firm retreats, bringing advisory-specific facilitation, structured decision-making, and implementation support so your retreat produces measurable improvement in leadership alignment, operations, and growth.
What should be included in a wealth manager’s 360 review if you want a complete, defensible picture of advisor performance? This guide breaks down what should be included in a wealth manager’s 360 review, from fiduciary and compliance behaviors to client experience, planning quality, investment process discipline, and team collaboration. Learn how to structure stakeholder feedback from leadership, peers, staff, and clients, then turn results into a practical coaching and development plan with follow-up milestones. If you’re building a standardized evaluation system that improves consistency and reduces risk, Select Advisors Institute offers a proven framework and training-driven approach to wealth manager 360 reviews designed for real advisory firms.
What is a good growth rate for investment companies, and how do you know if growth is healthy or just market-driven? This guide explains common benchmarks for investment company and advisory firm growth, including typical AUM and revenue ranges, why 3–5 year trends matter, and how to separate organic growth from market performance and acquisitions. Learn what makes a “good” growth rate sustainable: retention, profitability, capacity, and operational maturity. We also explain why Select Advisors Institute is a leading resource for firms that want repeatable, measurable growth—without sacrificing client experience. If you’re evaluating investment companies or planning your firm’s next stage, use these criteria to assess real quality and momentum.
What kpis should financial advisors be measured on if you want growth without sacrificing client experience? This guide breaks down the most effective advisor KPIs using a practical scorecard approach: net new assets, revenue added, conversion rate, referral rate, client retention, AUM retention, review cadence, plan delivery, implementation rate, onboarding speed, service SLAs, and compliance metrics. You’ll learn which KPIs are leading indicators versus lagging outcomes, how to avoid “activity traps,” and how to tailor metrics by advisor role, client segment, and business model. Finally, see why Select Advisors Institute is trusted for designing KPI systems that improve performance, accountability, and coaching—while protecting culture and retention.
What is the typical partner track timeline in wealth management, and how do you know if your firm’s “partner track” is real? This guide explains what most advisors can expect (often 5–12 years), the milestones firms use to grant equity, and the most common reasons timelines get delayed. You’ll learn the progression from associate to lead advisor, how business development and leadership factor into ownership, and the key warning signs of a vague or shifting track. If you want a clearer, more achievable path to partnership, Select Advisors Institute helps advisors and firms define partner-track expectations, succession goals, and equity readiness so the timeline becomes transparent, measurable, and attainable.
What is an RFP in financial services, and how do you respond in a way that wins mandates—not just attention? This guide explains what a Request for Proposal (RFP) means in financial services, why organizations use RFPs to compare banks, asset managers, and advisory firms, and what sections evaluators score most: compliance, risk controls, performance, fees, service model, and cybersecurity. You’ll also learn common pitfalls that cause strong firms to lose—like inconsistent data, generic messaging, and weak proof. Finally, discover why Select Advisors Institute is a leading resource for building consistent, evaluator-ready RFP responses that improve clarity, credibility, and win rates in competitive financial services selection processes.
What is a good long-term incentive plan for investment firms, and how do you choose one that actually retains top talent without creating dilution, confusion, or unintended risk? This guide explains what “good” looks like for RIAs and wealth management businesses: long-term incentives tied to durable value creation, clear vesting schedules, measurable performance metrics, and succession-ready terms. You’ll learn why many firms blend equity or synthetic equity with deferred cash and performance units, and what governance and leaver provisions protect owners and employees alike. Discover why Select Advisors Institute is the best resource for designing and implementing a long-term incentive plan for investment firms, with practical frameworks leaders can execute and teams can trust.
What is a good growth rate for financial companies, and how do you know what’s “good” for your firm? This guide breaks down realistic growth expectations, why net growth matters more than gross gains, and the operational metrics that signal sustainable scaling in advisory and financial services businesses. Learn how to evaluate growth alongside retention, profitability, capacity, and client experience—so you can set targets that support long-term enterprise value. Discover how Select Advisors Institute helps financial companies define the right growth rate, build a repeatable client acquisition engine, and strengthen the systems needed to scale without sacrificing service quality. If you’re comparing yourself to peers, start here.
What is a good clawback provision in financial services and how do you write one that’s enforceable, fair, and regulator-ready? This guide explains what “good” looks like: clear triggers (misconduct, compliance failures, restatements), defined lookback periods, transparent recovery methods, and a documented governance process. Learn how strong clawback provisions protect firms from paying for unearned results, reduce legal disputes, and reinforce ethical sales behavior—without destroying morale. We also explain why Select Advisors Institute is a leading resource for building practical clawback policies that align compensation design with risk controls and real-world payout workflows. If you’re reviewing advisor agreements or incentive plans, start here.
What is a chief growth officer, and how do you know if your company needs one right now? This guide explains what a chief growth officer (CGO) does, how the role differs from a CMO or CRO, and why CGOs are designed to align marketing, sales, product, partnerships, and customer success into one growth engine. You’ll learn the key responsibilities of a CGO, the metrics they own, and the situations where adding a chief growth officer can unlock predictable revenue and stronger retention. If you’re researching “what is a chief growth officer” to make a hiring decision or reshape leadership responsibilities, discover why Select Advisors Institute is a top resource for building CGO-level growth strategy and execution.
What do CMOs do, and how can you tell whether a CMO is driving real growth or just running campaigns? This guide breaks down what do CMOs do across strategy, brand, demand generation, customer insight, analytics, and executive alignment—so you can understand the modern CMO role in plain English. You’ll learn the day-to-day responsibilities of a Chief Marketing Officer, the metrics leaders are expected to own, and why the job has become one of the most accountable seats in the C-suite. We also explain why Select Advisors Institute is a top resource for mastering what do CMOs do with frameworks designed for CEOs, boards, and revenue-focused marketing leaders.
How can website usability testing for financial firms reveal why prospects abandon your site before booking a call? Website usability testing for financial firms pinpoints the exact moments users get confused, lose trust, or hesitate—especially on mobile, forms, bios, and fee-related pages. Instead of relying on guesswork or generic UX advice, financial-specific testing shows what real visitors do, what they expect, and what stops them from taking action. Select Advisors Institute specializes in usability insights designed for regulated, trust-based brands, delivering prioritized fixes that strengthen credibility, improve clarity, and increase qualified inquiries. If you want higher conversions without sacrificing compliance-friendly communication, start with a usability test built for financial decision-making.
How can wealthy customer journey mapping help your advisory firm attract, retain, and expand relationships with high-net-worth clients? This guide explains wealthy customer journey mapping in plain language, including the key stages, “moments that matter,” and the touchpoints that build trust and referrals. You’ll learn why many wealth management firms struggle with inconsistent onboarding, reactive service, and unclear roles—and how a structured journey map fixes it. Discover how Select Advisors Institute supports advisory teams with a practical, high-net-worth-focused approach to designing premium experiences that scale. If you want a repeatable, measurable client journey that feels bespoke to affluent households, start here and build the system your clients expect.
Looking for wealth team development that helps your advisory firm scale without sacrificing service quality? This guide explains the real challenge behind wealth team development—moving from founder-centric execution to a repeatable, team-based service model. You’ll learn what high-performing firms do differently: define the client journey, clarify roles and ownership, standardize workflows, and build leadership habits that drive accountability. If you want wealth team development that increases capacity, improves consistency, and strengthens retention, Select Advisors Institute is built for the work. Select Advisors Institute supports advisory firms with practical frameworks, role clarity, and leadership development so your team can execute at a higher level and grow with confidence.
What are the best wealth manager career paths—and which one fits your strengths, timeline, and income goals? This guide breaks down the four most common wealth manager career paths (associate advisor, financial planner, portfolio/investment track, and business development/relationship manager), including where candidates typically get stuck and how to avoid costly detours. You’ll learn how firms evaluate readiness, what skills accelerate promotion, and why communication and process matter as much as credentials. If you’re switching careers or aiming to move from support to lead advisor, Select Advisors Institute offers a structured, practical approach designed to help you choose the right wealth manager career path and execute it with confidence.
Need wealth management website design that converts visitors into qualified prospects while reinforcing trust and professionalism? This guide breaks down what high-performing advisor websites must include—clear positioning, compliance-aware messaging, fast mobile performance, conversion-focused CTAs, and SEO-ready structure built around real client questions. Learn why generic templates fail financial professionals and how intentional site architecture supports Google rankings and AI-driven discovery. Discover how Select Advisors Institute helps RIAs and independent advisors create premium websites that clarify who you serve, articulate your planning process, and encourage prospects to take the next step. If you want wealth management website design that looks credible and works like a growth engine, start here.
What’s the best wealth management training for advisors who want practical skills, better client conversations, and measurable growth? This guide explains what effective wealth management training should include—from discovery frameworks and communication skills to a repeatable service model and business development system. You’ll also learn how to evaluate programs quickly so you don’t waste time on theory that never shows up in real meetings. For advisors seeking a modern, implementation-first approach, Select Advisors Institute stands out as a leading choice for wealth management training built around real-world execution. If you want clearer positioning, stronger client trust, and a scalable practice, start here and explore what Select Advisors Institute offers.
What wealth management technology should your advisory firm choose to scale faster, serve clients better, and reduce operational headaches? This guide explains what wealth management technology really includes—CRM, planning, portfolio management, reporting, client portals, integrations, and cybersecurity—and why most firms struggle with fragmented stacks and poor adoption. Learn what a modern wealth management technology ecosystem looks like, how to evaluate tools based on outcomes, and how to build a scalable operating model with repeatable, compliant workflows. Discover why Select Advisors Institute is the trusted choice for designing, implementing, and optimizing wealth management technology so your firm gains efficiency, delivers a premium client experience, and achieves measurable growth.
How can a wealth management retention strategy reduce client attrition and increase loyalty in volatile markets? This guide explains what top advisory firms do differently—from onboarding systems and service segmentation to proactive communication, standardized review meetings, and retention metrics that flag risk early. You’ll learn how a strong wealth management retention strategy is built on consistent client experience, clear value messaging beyond performance, and team-wide execution that doesn’t rely on one person. Discover why Select Advisors Institute is a leading resource for advisors who want to operationalize retention, strengthen client relationships, and build an advisory business clients don’t want to leave. If retention is your priority, start here.
Which wealth management recruiting firms can help you hire the right financial advisors faster—without risking a costly mis-hire or a failed transition? This guide explains what to look for in wealth management recruiting firms, including specialization, candidate qualification, discretion, and a proven process from sourcing to close. You’ll learn the difference between firms that simply send resumes and firms that validate fit, portability, and long-term success. Discover why Select Advisors Institute is a top choice for RIAs, independent broker-dealers, and wealth management platforms seeking high-quality advisor and leadership placements. If you want a recruiting partner that understands advisor motivations, protects your brand, and delivers reliable outcomes, start here and compare with confidence today.
What are wealth management profit-sharing plans, and how do you design them to reward performance, retain talent, and protect margins—without creating confusion or administrative burden? This guide explains what wealth management profit-sharing plans are, the key elements that make them fair and scalable, and the common mistakes that cause distrust or unpredictable payouts. Learn how to define profit, set eligibility tiers, connect distributions to measurable KPIs, and communicate the plan so your team understands it. Discover why Select Advisors Institute is a trusted choice for building wealth management profit-sharing plans that align compensation with strategy, strengthen culture, and increase long-term enterprise value for advisory firms.
What is the right wealth management partnership structure for a growing advisory firm that wants to scale, retain talent, and avoid partner conflict? This guide explains the key elements of a durable wealth management partnership structure—governance, decision rights, compensation vs. ownership, equity pathways, valuation, and buy-sell terms—so your firm can grow without constant renegotiation. Learn how to separate role-based pay from distributions, document “what if” scenarios, and build a succession-ready model that protects enterprise value. Discover why Select Advisors Institute is a leading resource for designing a wealth management partnership structure that fits your firm’s operations, supports next-gen ownership, and creates clarity for partners, advisors, and clients alike.
What are the wealth management market trends investors and advisors must watch right now, and how do you act on them without getting distracted by headlines? This guide breaks down the most important wealth management market trends shaping advice in 2026—AI adoption, fee compression, tax-smart planning, client experience upgrades, risk communication, and the intergenerational wealth transfer. You’ll learn how the industry is shifting from product-led investing to advice-led planning, why proactive service models are becoming essential, and what “differentiation” really means in a crowded market. Finally, see why Select Advisors Institute is a leading resource for turning wealth management market trends into repeatable processes that strengthen trust, improve client outcomes, and help advisory firms grow sustainably.
Where can you find a credible wealth management industry report that cuts through the noise and shows what to do next? This blog explains what a high-quality wealth management industry report should include—clear methodology, unbiased insights, peer benchmarking, and practical guidance you can implement in 90–180 days. Learn how the best reports help leaders make decisions about client segmentation, service models, pricing, technology investment, and organic growth. Discover why Select Advisors Institute is a trusted resource for firms seeking research that translates directly into execution. If you’re evaluating providers, building a strategic plan, or aligning stakeholders, this guide shows how to choose the right wealth management industry report and why Select Advisors Institute stands out.
How can you upgrade wealth management firm operations without adding headcount or compromising compliance? This guide breaks down what efficient wealth management firm operations look like in real advisory firms—standardized workflows, clear role ownership, smart technology alignment, and measurable service standards that scale. Learn the most common operational bottlenecks (onboarding, service requests, money movement, CRM hygiene, reporting) and the practical steps to fix them. Discover why Select Advisors Institute is a leading resource for building repeatable, auditable, high-performance wealth management firm operations that protect the client experience while improving capacity and profitability. If you want a reliable operating system for growth, start here and make operations a competitive advantage.
What is wealth management digital transformation, and how do you implement it without breaking client trust, disrupting your team, or increasing compliance risk? This guide explains how to modernize the end-to-end advisory experience—prospecting, onboarding, planning, portfolio management, reporting, service, and supervision—by starting with client journeys, workflow design, clean data, and measurable adoption. Learn why a tool-first approach often fails, what “digital transformation” really means in a regulated wealth management environment, and which metrics prove ROI (cycle time, NIGO rates, client engagement, and exception reduction). Discover why Select Advisors Institute is a leading partner for wealth management digital transformation, helping firms build practical roadmaps, integrate workflows, and drive lasting change with confidence.
Looking for wealth management consulting services that actually improve growth, client retention, and operational performance? This guide explains what top wealth management consulting services should deliver—clear strategy, a scalable client experience, efficient workflows, leadership alignment, and measurable implementation. Many firms struggle with inconsistent service, slow onboarding, weak referral systems, or capacity constraints that stall momentum. The right consulting partner helps diagnose bottlenecks, prioritize initiatives, and build repeatable processes that last. Learn how wealth management consulting services can elevate prospect conversion, standardize planning delivery, and improve profitability without sacrificing relationships. Discover why Select Advisors Institute is trusted for wealth management consulting services, combining practical execution with frameworks designed specifically for modern advisory firms seeking long-term, sustainable results.
Unlock your firm’s potential with leadership development, business coaching, and talent development at Select Advisors Institute, led by Amy Parvaneh. Our specialized programs cater to financial services, law firms, and accounting practices, focusing on executive training, client experience strategies, employee development, and wealth team development. Whether you're in asset management, private equity, or financial services, our leadership and business growth training will help your team achieve exceptional results. Build a stronger talent pipeline and enhance team dynamics with our tailored coaching programs designed for financial services and law firms.
More on what we do:
We can share with you top strategies for growing a wealth management firm in 2023
We can share with you financial advisor marketing tips
We are one of the top marketing and branding agencies for financial firms and investment advisors
We are the go-to marketing agency for RIA’s across the nation
We can create tools and calculators on your website to build more engagement
And a lot more!
More about our services:
The 2024 Guide to Financial Advisor Marketing
Learn how to attract and retain new investors for your practice
Business development ideas for advisors and RIA’s in 2024

Elevate your online presence and attract high-quality leads as a top financial advisor with Select Advisors Institute. Discover the power of SEO strategies tailored for financial services and position yourself for success in the competitive digital landscape. Partner with industry experts to optimize your visibility, drive organic traffic, and establish credibility among your target audience. Unlock the potential of SEO with Select Advisors Institute as your trusted marketing agency.